Wylinka - From Science Knowledge to Business Innovation
Dream: Creating value through the promotion of innovation and technology-based entrepreneurship, in a disruptive way, mobilizing people to action with paths and prospects for a vibrant future.
Passions: Driven by Purpose, Business Developer, Wine Lover, Travel Lover.
Director President of Wylinka, responsible for expanding the impact of the organization’s mission. It works in the development of methodologies and program management in Brazil and Latin America, to identify the potential of scientific research and building strategies to promote innovation and technology-based entrepreneurship. He served in entrepreneurship development programs and ecosystems as SEED and STARTUPTECH and promotion of technology transfer with institutions like FIOCRUZ, UFRJ, NIT RIO, Namor NETWORK, UNIVERSIDAD NACIONAL DE COLOMBIA, among others.
Post Graduated in Business Management from Fundação Dom Cabral (FDC), with post graduate studies in Innovation from the Massachusetts Institute of Technology (MIT – profesional education), Master in Food Science from the Federal University of Minas Gerais (UFMG) and graduated in Biochemistry at the Federal University of Viçosa (UFV).
Dream: See more and more business and solutions born in universities and research centers.
Passions: Technology Transfer, Entrepreneurship, Science, Learning and American Football.
12 years ago it operates in Innovation and Entrepreneurship. In Wylinka, he has coordinated and worked in NITs structuring projects and incubators, Open Innovation, Technology Transfer, Valuation, Development innovation ecosystems and entrepreneurship, such as SEED, among others. It also acts as a learning facilitator in training.
Degree in Biological Sciences, a graduate degree in Business Management at Fundação Dom Cabral (FDC) and has a Masters in Innovation from the Federal University of Minas Gerais (UFMG).
Dream: Improving the world from the creation of companies and technologies from the university.
Passions: Technology, Photography, Startups, Reading and Philosophy.
In Wylinka, it is the manager responsible for marketing and the Innovation Management area – working in the production of strategic content for Brazilian ecosystems and the development of products targeted for incubators, NITs, policy makers and others. His academic research focuses on learning models for entrepreneurs, creating technology-based companies, acceleration processes, startups validation tools and entrepreneurship motivation – including being responsible for one of the first papers on accelerators in Brazil, which may issue a national concept for the theme and present a taxonomy of accelerators in the country (presented at the XVI Latin Iberoamerican Congress of Technology Management).
Researcher at USP in entrepreneurship and innovation – with research theme being “Universities and Entrepreneurship Ecosystem” – former president of USP Entrepreneurship Center (current chairman of the board and the organization’s coordinator), is focus of study to understand how to develop better ways to generate the university technologies, businesses and entrepreneurs that improve the ecosystems in which they operate. near saw the growth and development of several startups and technology companies such as 99taxis, Nubank, Lean Survey and Mvisia.
Dream: Making a difference!
Passions: Entrepreneurship, people with purpose, travel, good food and cars
It was introduced to the world of entrepreneurship in 2012, when he joined as Corporate Monitoring Manager at the Business Incubator of the Technological Center of Regional Development Viçosa.
Project leader in Wylinka, worked in startups development projects, such as the Go Minas project (editing Uberlândia and editing Belo Horizonte) and BloomBTech project (focused on the strategic direction of the incubated companies in the state of Minas Gerais). Also worked on projects of technology transfer, such as the Project Management Intellectual Property with Rede Namor, an organization that brings together the Technological Innovation Centers in the states of Para, Amapa and Tocantins.
It is Production Engineer graduated from the Federal University of Viçosa, specializing in Safety Engineering from the same institution.
Dream: To live communication and music.
Passions: Branding, Music and Lasagna
Marketing Analyst at Wylinka, 4 years works with communication, participating in projects in the area and getting involved with the Movement Junior Company at UFMG. He has worked with planning and advertising creation, producing content for blogs and organization and outreach events.
She worked on projects like BloomBTech, SEED and Startup Tech, assisting in the creation of materials and communication strategy.
He is majoring in Advertising from the Federal University of Minas Gerais.
Dream: Undertake the business itself. To be a reference in the commercial area, recognized as a high-performance professional that produces results and contribute constructively to the development of the company and its processes.
Passions: Passion for new challenges, new knowledge, Afro-descendant culture. Axe. to cook.
Graduated in Business Management from the School of Pythagoras Belo Horizonte (2015). Administrative Analyst at Wylinka, performs operation and organization of the administrative processes in general, personnel department. It also provides administrative assistance on projects.
Dream: Impactar o mundo através do desenvolvimento de negócios e soluções
Passions: Boas companhias, boa comida e bons vinhos.
Engenheiro, Pós-Graduado em Gestão de Projetos e MBA em Gestão Financeira, Controladoria e Auditoria. Carreira desenvolvida nas áreas de estratégia e operações, atuando em empresas de grande porte e multinacionais, com experiência em gestão de projetos e negócios fazendo a execução de planos táticos. Leitor ávido de Jim Collins, admirador de Lemann, um curioso pelas ideias de Thomas Piketty e ouvinte das teorias e insights de Rodrigo Barros, Gun e Mário Sergio Cortella. Adepto da emoção do mercado de renda variável, em busca constante pelo desenvolvimento da inteligência criativa e corredor nas horas vagas.
Dream: To collaborate in building a more humane and healthy organizations world seeking self-development and supporting the transformation of people.
“I can not wait for something to change out there in social life if I myself do not put me on the move.”
Passions: Environmental Entrepreneurship, Yoga, anthroposophy, Education, Nature
Specialist in Business Management from Fundação Dom Cabral and Facilitator of organizational development processes formed by Sprouting Program. Master Cell Biology and graduated in Biological Sciences at the UFMG.
Performance in the last seven years in organizations in strategic planning, business intelligence and business in Environmental companies, technology-based and corporative sustainability. Worked in Mining Innovation System (SECTES MG) in conjunction institutional partnerships aimed at creating innovation processes for the MG state.
In Wylinka engaged in exploration projects and relationships with the mission to fulfill the purpose and generate sustainability for the institution.
Dream: Desenvolver o ecossistema de inovação brasileiro para que a ciência possa ser feita de maneira conectada com demandas e realidades da sociedade e do mercado – um mundo onde os cientistas sejam cada vez mais agentes de transformação, e que tenham acesso e facilidade em compreender como sua pesquisa deve ser direcionada para resolver problemas da sua localidade e do mundo.
Passions: Conhecer novos lugares e novas pessoas, Ciência e (bio)Tecnologia, RPG e Games, Blues e Rock, Natureza e Evolução.
Bioquímico, apaixonado por ciência, tecnologia, inovação e empreendedorismo. Iniciou sua jornada nessa hélice quádrupla na Universidade Federal de Viçosa, onde se envolveu com diversos projetos do movimento estudantil, movimento empresa júnior e ciência de bancada (desenvolvendo protótipos de candidatos vacinais). Possui vivência em habitats de inovação e seus diversos atores como incubadoras, parques tecnológicos, aceleradoras e startups. Foi gestor em ciência e tecnologia no Centro Tecnológico de Desenvolvimento Regional de Viçosa em uma iniciativa de interface entre empresas e universidades. Trabalhou na Natura, na área de Gestão e Redes de Inovação com inovação aberta e empreendedorismo, atuando nos programas corporativos de relacionamento com o público de startups, o Natura Startups (responsável pela construção, implementação e execução em seus primeiros anos) e com o público de ICTs e universidades, o Natura Campus. Atualmente é líder de projetos na Wylinka, atuando nas diferentes vertentes de atuação da organização dentro dos temas de desenvolvimento de negócios e tecnologias para o mercado – onde viu na organização uma oportunidade de se juntar a pessoas com sonhos e uma missão muito parecida, “transformar conhecimento em inovação e empreendedorismo”.
Dream: Difundir o Design como estratégia de inovação e empoderamento de profissionais e empreendedores, contribuindo para o surgimento de soluções mais humanizadas e criativas, que geram valor para toda a cadeia de atores envolvidos.
Passions: Design, Arte, Antropologia do Consumo, Tendências de Comportamento e Futurismo.
Graduada em Comunicação Social pela UFJF e Design de Interiores pelo CES-JF, MBA em Design Estratégico pela Escola de Comunicação e Design Digital (ECDD) do Instituto Infnet. Atuou de 2010 a 2017 com comunicação, marketing digital e branding, construindo estratégias de posicionamento de marcas na internet – indo desde a produção de conteúdo ao planejamento estratégico de comunicação. Desde 2014 participa de projetos na área de design thinking e empreendedorismo, atuando com facilitação, mentoria e desenvolvimento de conteúdos para estudantes e empreendedores.
Dream: Auxiliar no desenvolvimento das pessoas e viver em um mundo mais justo, onde as pessoas sejam valorizadas e respeitadas.
Passions: Psicologia, Desenvolvimento Humano, Família, Amigos e Comida
Dream: Que soluções inovadoras alavanquem o desenvolvimento econômico do país.
Passions: Empreendedorismo, Tecnologia, Livros, Tempero e Tudo que há de bom.
Graduando em Eng. De Produção pela UFMG, trabalhou com empresas juniores, período no qual coordenou um projeto de disseminação e implantação de modelos de gestão em mais de 200 empresas juniores por todo o país. Fez pesquisa na área de organização do trabalho voltada para a inovação e posteriormente, sobre desenvolvimento de produtos de base tecnológica oriundos de um spin off acadêmicos. Desde 2017 atua na Wylinka, onde teve a oportunidade de trabalhar na execução do Varejo Inteligente: Programa de aceleração de startups com foco no comércio varejista.
Counsellors &
Honorary members
Há 10 anos atuando em programas de inovação e empreendedorismo. Atuou na realização e coordenação de projetos de gestão da inovação tecnológica, desenvolvimento de ecossistemas de inovação, modelagem de novos negócios, avaliação de mercado para empresas nascentes, promoção e negociação de novas tecnologias para o mercado, estruturação de novos centros de P&D no Brasil, captação de recursos de incentivos à inovação, além de projetos de aceleração de startups.
Member of the Wylinka board of directors, is director of technology companies Ecovec S / A and Rizoflora S / A. He participated in the foundation process and acceleration of several startups technological base. It was who proposed the seed capital investment fund CRIATEC, leading the development of innovative methodologies, and has managed more than 20 consulting projects and studies in the areas of innovation and entrepreneurship to the ecosystem. He worked as a business consultant in projects in Brazil, Portugal and Colombia. He is a member of MIT NETWORK BRAZIL.
Concluded in June 2011 the training program of world leaders Sloan Fellows Program in Innovation and Global Leadership at the Massachusetts Institute of Technology (MIT) and holds a degree in Business Administration from Universidade Federal de Minas Gerais (UFMG).
Master of Technology Management for the New York University School of Engineering Tandon; Post graduate in Management from the New School of Business and Economics and a degree in Production Engineering from the Federal University of Minas Gerais (UFMG).
Membro do conselho de administração da Wylinka. Fundadora e diretora da startup Quartilho e sócia da empresa Inventta BGI. Atuou como gestora de projetos de incentivos fiscais e fomento à inovação e na consolidação de área de Recursos Financeiros para Inovação, na qual desempenhou um papel importante de desenvolvimento de competências e metodologias. Atuou também como gestora de projetos de elaboração de plano de negócios, mapeamento e valoração de tecnologias, avaliação de tecnologias em programas governamentais junto a universidades e outros atores do ecossistema de inovação e empreendedorismo. É autora do livro “Lei do Bem – como alavancar a inovação com o uso de incentivos fiscais, uma compilação da experiência na gestão estratégica de recursos financeiros à inovação tecnológica.
Graduada em Administração de Empresas pelo IBMEC.
Member of Wylinka board. He is a professor at the Federal University of Minas Gerais (UFMG), researcher 1C CNPq and founding partner of Verti eco-technologies company. It was Coordinator of the Business Incubator of the Federal University of Minas Gerais (UFMG). It has more than 20 patents, of these licensed, and has worked in the scale-up of various technologies. Along with his team, he was awarded the first place in three international competitions of innovation and entrepreneurship. He is author of the book “Letters from Tsuji”, aimed at students and research professors from the fields of science in order to stimulate the academic community to invest in the transfer to the market the knowledge generated at the university.
A post-doc at the Institute of Catalysis and Petrochemicals (Madrid-Spain) and Heutes Etudes Comercialles – HEC (Montreal, Canada), the theme Technological Entrepreneurship. PhD in Inorganic Chemistry from the University of Oxford (England), Master in Chemistry from the State University of Campinas – Unicamp, expertise in Gifu University (Japan) and graduated in Chemistry from the State University of Campinas – Unicamp.
Portfolio Manager at Fundepar (Fundep Participacoes S.A.) responsible for strategic management, acceleration and control of investee companies seeking growth and achieve the proposed targets for investment. Founding partner of Invita Nutrition Specialist, the first Brazilian company to develop specific products for rare diseases and allergy to cow’s milk protein (www.invitanutricao.com.br). Responsible for the whole process of structuring and management, including funding of government resources for research and obtaining investment by Criatec Fund. Coordination of the development and launch of the entire product line and commercial structural creation that provided high growth and national performance two years after the launch of the product in a market dominated by multinationals.
Luiza Pinheiro has experience in business development and market intelligence. He worked in companies like Inventta and Biominas Brazil today is an independent expert in innovation. He participated in several projects of prospecting and analysis of technical and economic feasibility of innovative technologies, market analysis and business modeling for technology-based companies in different industry. He worked on identifying opportunities and structuring of project financing innovation. He participated in the development of guides to entrepreneurship and innovation in Life Sciences. Was mentor startups SEED program – Government of Minas Gerais. Graduated in the UFMG Industrial Pharmacy master’s degree in Innovation Biopharmaceutical UFMG and is currently a doctoral student in the same program.
Structured and currently manages the area of Accounting and Financial Planning an e-commerce with a strong presence in the business, being charged for delivering the bottom-line. 7 years experience in venture capital, working with analysis, construction and business portfolio management and taking position in investees. He served as Business Controller in more than one company, especially in a turn around. Led multidisciplinary teams, developing people management activities and providing on the job training in business techniques (analysis and strategic planning, negotiation, agile management processes, etc.). Accompanied and led negotiations related to ownership structure, as M & A projects, investments in new companies, design options for executive team / entrepreneur and divestitures.
Partner Innovation Institute Group, executive director of Inventta and Inseed Investment board member. Degree in Mechatronics Engineering from PUC Minas Gerais and Post-Graduate in Marketing from ESPM – Escola Superior de Propaganda e Marketing. He began his career at Arthur Andersen, where he developed audit work with customers from different segments. In DiamondCluster International, has developed projects for the creation and evaluation of telecommunications companies in Brazil and India. The Telefónica Group in São Paulo, has served as executive planning and new business.
He was responsible for the establishment and expansion of Inventta in São Paulo and is based in Campinas. Coordinated and implemented innovation projects, strategy and new business with large companies such as Petrobras, Vale, Natura, Nestlé, Promon, PepsiCo, Suzano, Solvay, Saint-Gobain, J & J, Bosch, MARs, Telefonica, Siemens, Samsung, M . Dias Branco, Whirlpool, Basf, Promon, NET and institutions like the Ministry, MCTI, CNI, ABDI Sebrae and ANPEI. It has experience in planning, strategy, innovation and structuring of new business.
Founding Director of Investments Inseed directly involved in Criatec Fund (Co-Manager), Inseed FIMA Fund (Manager) and Criatec Fund 3. Founder of the Innovation Institute, responsible for entrepreneurship 5 academic hard-science spin-offs. This experience in hard-science entrepreneurship was essential for the structuring of Inseed career start funds, focusing on large potential startups innovation.
We believe in
“Impact, Uniqueness and Magic”
IN CREATING VALUE FOR SOCIETY through transforming the knowledge generated inside the science and technology institutions into real innovations.
IN DEVELOPING ENTREPRENEURSHIP AND INNOVATION ECOSYSTEMS supported by strategic scientific knowledge and leveraged by critical and purposeful analysis.
IN EMPOWERING INNOVATION AND ENTREPRENEURSHIP RESULTS through networking and co-creation with people and institutions.
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TEL.: +55 (31) 3643-0417 | E-mail: [email protected]
END.: Av. Álvares Cabral, 1030, sala 604/605 | Lourdes
Belo Horizonte | MG | CEP 30170-001
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